Verdigris Ensemble

Growing the audience for contemporary choral performance

Verdigris Ensembles ninth season, Re:Imagine, brought together some of its strongest past works while marking an important step forward for the organisation. The programme revisited familiar stories, histories and cultural references, transforming...
Verdigris Ensembles ninth season, Re:Imagine, brought together some of its strongest past works while marking an important step forward for the organisation. The programme revisited familiar stories, histories and cultural references, transforming...

Services

Brand Strategy • Identity Design • Messaging • Rollout & Digital • New Ventures & Campaigns

Industry

Performing Arts • Arts & Culture • Entertainment

Stage

Growth

Verdigris Ensemble Re:Imagine season mark featuring hidden book shapes and dimensional typography.
Verdigris Ensembles ninth season, Re:Imagine, brought together some of its strongest past works while marking an important step forward for the organisation. The programme revisited familiar stories, histories and cultural references, transforming...
Re:Imagine logo system adapted for each performance in Verdigris Ensemble’s ninth season.
Verdigris Ensemble campaign identity applied across posters, programmes and performance promotion.
Re:Imagine graphics arranged in perspective to create book-like planes.

1. ‘R’ and ‘E’ stacked and made in book cover dimensions, 2. hidden books in the primary season mark, 3. primary logo arrangements, 4. new perspective type in perspective 5. hidden book spines in ‘M’, ‘A’ and ‘N’

Verdigris Ensemble season palette assigning a distinctive colour to each performance.
Swiss Poster and Liter typography used across the Re:Imagine campaign identity.

1. Season 9 primary colour, 2. ‘In C’ colour, 3. ‘Betty’s Notebook’ colour, 4. ‘This Place Called Dallas’ colour, 5. ‘Velveteen Rabbit’ colour

1. primary typeface Swiss Poster, secondary typeface Liter

Re:Imagine graphics arranged in perspective to create book-like planes.

1. Re:Imagine season logo, 2. Re:Transmit performance logo with notebook spine ‘I’, 3. Re:Sound performance logo with ‘C’ note notation, 4. Re:Place performance logo with ‘7’ from Dallas area code, 5. Re:Love performance logo with negative space carrot

Re:Imagine graphics arranged in perspective to create book-like planes.

1. Re:Imagine logo in perspective, 2. reciprocal logo to create negative space book shape, 3. season information populated on book planes

Verdigris Ensemble campaign identity applied across posters, programmes and performance promotion.
Verdigris Ensemble campaign identity applied across posters, programmes and performance promotion.
Verdigris Ensemble campaign identity applied across posters, programmes and performance promotion.
Verdigris Ensemble campaign identity applied across posters, programmes and performance promotion.
Verdigris Ensemble campaign identity applied across posters, programmes and performance promotion.
Verdigris Ensemble campaign identity applied across posters, programmes and performance promotion.
Verdigris Ensemble campaign identity applied across posters, programmes and performance promotion.
Verdigris Ensemble campaign identity applied across posters, programmes and performance promotion.
Verdigris Ensemble campaign identity applied across posters, programmes and performance promotion.
Verdigris Ensemble campaign identity applied across posters, programmes and performance promotion.
Verdigris Ensemble campaign identity applied across posters, programmes and performance promotion.