Studio Rex Crown Logo

©2026

Studio Rex Crown Logo

©2026

Metaversal

Bringing credibility to one of Web3’s earliest venture studios
Metaversal launched at a pivotal moment for Web3. As an investment firm focused on digital art and the emerging creator economy, it set out to bridge two very different worlds: established institutions looking to understand a rapidly changing technology, and digital-native communities already...
Metaversal launched at a pivotal moment for Web3. As an investment firm focused on digital art and the emerging creator economy, it set out to bridge two very different worlds: established institutions looking to understand a rapidly changing technology, and digital-native communities already...

Services

Brand Strategy • Identity Design • Messaging • Rollout & Digital • New Ventures & Campaigns

Industry

Technology • Web3 • Investment

Stage

Launch

Metaversal identity applied across its website, editorial content, clothing and merchandise.
Metaversal launched at a pivotal moment for Web3. As an investment firm focused on digital art and the emerging creator economy, it set out to bridge two very different worlds: established institutions looking to understand a rapidly changing technology, and digital-native communities already...
Metaversal identity applied across its website, editorial content, clothing and merchandise.
Metaversal identity applied across its website, editorial content, clothing and merchandise.
Metaversal’s dynamic logo system and standalone digital icon.

1. hexadecimal grid, 2. letterform creation, 3. dynamic logo, 4. evolving logo, 5. icon

Metaversal colour palette combining a dark foundation with vivid digital accents.
Space Grotesk and Lexend typography used throughout the Metaversal identity.

1, 2. primary colours, 3. accent colours

1. primary typeface Space Grotesk, 2. secondary typeface Lexend

Hexadecimal grid guiding the layout of Metaversal’s communications.

1, 2, 3, 4. hexadecimal grid informs layout

Metaversal identity applied across its website, editorial content, clothing and merchandise.
Metaversal identity applied across its website, editorial content, clothing and merchandise.
Metaversal identity applied across its website, editorial content, clothing and merchandise.
Metaversal identity applied across its website, editorial content, clothing and merchandise.
Metaversal identity applied across its website, editorial content, clothing and merchandise.
Metaversal identity applied across its website, editorial content, clothing and merchandise.
Metaversal identity applied across its website, editorial content, clothing and merchandise.
Metaversal identity applied across its website, editorial content, clothing and merchandise.

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