Studio Rex Crown Logo

©2026

Studio Rex Crown Logo

©2026

Nox

Helping a luxury rental company own more than the property

For more than two decades, Nox has managed some of Cape Town’s most sought-after holiday homes, combining local knowledge with hotel-level service to create exceptional guest experiences. Yet in a market dominated by beautiful photography and interchangeable listings, it was...
For more than two decades, Nox has managed some of Cape Town’s most sought-after holiday homes, combining local knowledge with hotel-level service to create exceptional guest experiences. Yet in a market dominated by beautiful photography and interchangeable listings, it was...

Services

Brand Strategy • Identity Design • Messaging • Rollout & Digital

Industry

Hospitality • Travel • Property • Luxury

Stage

Repositioning

Nox logo positioned on a horizon line with the O representing a rising or setting sun.
For more than two decades, Nox has managed some of Cape Town’s most sought-after holiday homes, combining local knowledge with hotel-level service to create exceptional guest experiences. Yet in a market dominated by beautiful photography and interchangeable listings, it was...
Nox brand imagery combining luxury accommodation with Cape Town’s natural landscape.
Nox brand imagery combining luxury accommodation with Cape Town’s natural landscape.
Nox identity inspired by Cape Town’s horizon, changing light and coastal landscape.

1. logo on horizon line, 2. rising and setting sun ‘O’

Nox colour palette reflecting different times of day in Cape Town.
Nox colour palette reflecting different times of day in Cape Town.

1. brand black, 2, 3, 4, 5, 6, 7, 8, 9. flat colour palette

1. primary typeface Azo Sans

Nox colour palette reflecting different times of day in Cape Town.
Nox brand imagery combining luxury accommodation with Cape Town’s natural landscape.
Nox brand imagery combining luxury accommodation with Cape Town’s natural landscape.
Nox identity applied across property, editorial and guest-experience touchpoints.
Nox identity applied across property, editorial and guest-experience touchpoints.
Nox identity applied across property, editorial and guest-experience touchpoints.
Nox brand imagery combining luxury accommodation with Cape Town’s natural landscape.
Nox colour palette reflecting different times of day in Cape Town.
Nox identity applied across property, editorial and guest-experience touchpoints.
Nox identity applied across property, editorial and guest-experience touchpoints.
Nox brand imagery combining luxury accommodation with Cape Town’s natural landscape.
Nox brand imagery combining luxury accommodation with Cape Town’s natural landscape.
Nox brand imagery combining luxury accommodation with Cape Town’s natural landscape.
Nox identity applied across property, editorial and guest-experience touchpoints.

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